How we did it
We created a VR experience for Colruyt’s fair ‘Meatland’. In this experience, young graduates can learn how it’s like to work in a butchery at Colruyt (they have 3 different types). This experience was used at the fair ‘Meatland’ and was a great success. Through gamification students could see for themselves how it is to work in Colruyt’s butchery.
The marketing team of Colruyt wanted to show the possibilities of shopping in VR to their board, so we created this VR experience that made it possible to virtually walk through a supermarket and actually shop! This experience was solely created for research purposes of the Colruyt Group.