ING wanted an experience to introduce entrepreneurs and young companies to the benefits of various new payment options. It concerns the services ePay and invoice solutions from ING and their partnerships with Payconiq (a mobile payment app) and JOYN (a digital customer card).
How we did it
The VR experience takes the user on a virtual trip – he becomes a chocolatier. In the beginning, the viewer will is presented with a choice menu where he can choose from the four payment solutions mentioned earlier. Every choice simulates a realistic context. You are behind the counter and each time you are confronted with a ‘difficult’ situation. This way, the benefits of the solutions is shown.