
challenge
needs
Dynamic living in a way that is in balance with yourself and your environment. Cartesius, inspired by the scientific theory of the Blue Zones, it will be a vibrant, sustainable and green city district nearby the centre of Utrecht.
They needed visual content that contains all of the above.




our solution
For Ballast Nedam and MRP, we developed a unique set of conceptual visuals that reflect the Blue Zones concept.
We got together to hear their needs, and made sure the visuals we provided were exactly what they needed.






